If you’ve ever sat through a bank meeting about “investment solutions,” chances are ULIPs came up. Unit-linked insurance plans have been around for decades, and honestly, on paper, they sound like a “Buy 1 Get 1 Free” deal. But if you look at the portfolios of India’s most successful business families or high-net-worth individuals (HNIs), you’ll notice something strange: ULIPs are almost always missing. Why is that? Let’s break it down…

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